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Rene Lacoste entered the legend of tennis when he and his team-mates “The Musketeers”, stole the Davis Cup away from the Americans for the first time, in 1927. Not forgetting his 3 French Open victories, his two victories in Great Britain, and his two U.S. Open titles at Forest Hills. This shirt revolutionized men’s sportswear and replaced the woven fabric, long – sleeved, starched classic shirts. The first Lacoste shirt was white, slightly shorter than its counterparts, had a ribbed collar, short sleeves with ribbed brands and was made of a light knitted fabric called “Jersey petit pique”. It continues to offer the same quality, comfort and solidity on which it built its name and which constitute its uniqueness.  Lacoste fragrances are made in association with perfumers Laurent Bruyere, Olivier Cresp, Claude Dir, Annick Menardo and Domitille Michalon.

 
 
 
   
 
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